HomeMy WebLinkAbout06.23.14 EDA Packet AGENDA
REGULAR ECONOMIC DEVELOPMENT AUTHORITY MEETING
JUNE 23, 2014
6:30 P.M.
CONFERENCE ROOM 170
Todd Larson, Chair; Geraldine Jolley, Vice-Chair
Douglas Bonar, Steve Wilson, Kirk Zeaman
Action Taken
1. Call Meeting to Order
2. Pledge of Allegiance
3. Roll Call
4. Approve Agenda
5. Citizen Comments
6. Consent Agenda
a) Meeting Minutes(4/28/14 Regular and 5/12/14 Joint Work
Session)
b) Monthly Statements
7. Discussion Items
a) Business Retention and Expansion Visits
b) Minnesota Marketing Partners
c) Vermillion River Crossings Joint Work Session Recap
8. Director's Report
9. Adjourn
MINUTES
ECONOMIC DEVELOPMENT AUTHORITY
Regular Meeting
April 28, 2014
1. CALL TO ORDER
The meeting was called to order by Chair Larson at 6:30 p.m.
Members Present: Larson, Bonar, Jolley, Wilson
Members Absent: Zeaman
Also Present: Tony Wippler, Planning Manager; Cynthia Muller, Executive
Assistant
Audience: Vicki Stute, DCR Chamber
2. PLEDGE OFALLEGL4NCE
3. ROLL CALL
4. APPROVEAGENDA
MOTION by Wilson, second by Bonar to approve the Agenda. APIF,MOTION
CARRIED.
5. CITIZEN COMMENTS/PRESENTATIONS
6. CONSENT AGENDA
MOTION by Wilson, second by Jolley to approve the Consent Agenda as follows:
a) Approved Meeting Minutes (3/24/14 Regular)
b) Approved Bills 3/24/14—4/27/14
c) Received Preliminary Financial Report 2013 and 2014
d) Received Residential Building Permit Report
e) Received First Quarter Open To Business Report
APIF, MOTION CARRIED.
7. PUBLIC HEARINGS
8. CONTINUED BUSINESS
a) Business Survey Results and Business Visit Schedule
Surveys were sent to 173 businesses and only 15 were returned. Staff and the
EDA were concerned about the lack of response. The comments were
summarized and were favorable. Mayor Larson offered to take surveys to some
of the businesses that did not respond. Member Wilson suggested that businesses
were too busy to complete the survey and agreed to assist Mayor Larson with
distributing surveys to businesses.
Member Jolley suggested perhaps the businesses we visited in the past year felt
they did not need another visit. She noted that in the past, some of the businesses
EDA Minutes(Regular)
April 28,2014
Page 2
did not know the purpose of the visit. Once they were told why we were there
they were happy to see us and we received a warm welcome. Even those with
concerns were pleased to see us.
Mayor Larson asked how often we should visit the same place. Ms. Vicki Stute,
DCR Chamber President, stated it depends on what issues come up during the
conversation. Some will warrant coming back a couple times a year to resolve an
issue and follow-up. Other times you could go back in three years to see if plans
for growth or expansion have changed. It is difficult to get people to respond to
an open-ended survey which they have to fill out and mail back. The chamber has
greater success through electronic communications with businesses. After that,
they go out to dig deeper into issues.
Member Bonar stated for City Hall to show up and ask questions may not be
perceived as a good thing. They are probably more interested in running their
business than answering questions from City Hall. They may not have an issue,
but that doesn't mean we should not communicate. Electronically may be the best
way.
Member Jolley stated we received a lot of feedback from previous visits of those
who would like to receive a visit more often. She asked if there was a list of
follow-up items and do we know what happened to the process. Staff recalled a
follow-up list was brought to an EDA meeting a few months ago. Member Jolley
feels the visits are a good thing. They were never not welcomed, even if they had
concerns,they liked showing us what their business was doing.
Mayor Wilson noted the EDA has discussed what value are we bringing to them
by coming. Are we just taking notes and what information are we giving them.
Mayor Larson stated some people don't want us taking notes and just want us to
stop in to see how things are going. Member Bonar enjoyed the visits that were
unscripted as they were more of a conversation instead of information gathering.
Ms. Vicki Stute stated through their business retention program they have a multi-
page survey,but it is completed after the visit. First they thank them for doing
business in the community and then the conversation opens up. The Chamber
tries to learn more about the company, their products and services. Ultimately the
goal is to create jobs and expand their business. The Chamber tries to connect the
business to vendors or suppliers or other companies that could move into
Farmington that might be beneficial to their company so we create an industry
cluster. After leaving the business,the Chamber completes the survey. Visits
consist of two or three people, others may be a government person or a business
or Chamber person so we approach it as a partnership.
Ms. Stute asked the EDA how this survey fits into the overall effort the EDA has
and around the GROW Farmington program. Mayor Larson stated the survey is
the same as when we go on the visit, asking how things are going and what are
EDA Minutes(Regular)
April 28,2014
Page 3
their plans. We are not looking for the number of employees, but ask if things are
going well and if they plan on expanding. If so, is there something we can do to
help? Member Wilson stated there was a lot of dialogue last fall with the
marketing plan consultant about the business visits. If we are only going to see a
business once every three years,we do need to have a strategic idea. Maybe it is
to foster a champion in the community that we can go to when trying to launch
initiatives or when a business opens,we can call on them to come to a ribbon
cutting. It needs to be more than how is it going and let's talk.
Executive Assistant Muller noted the EDA had discussed providing those going
on the visit with a copy of the completed survey so they can review it and ask the
business about their responses on the survey. There are nine businesses that have
asked for visits and those were divided up according to concerns, suggestions or
general comments, and those that have no concerns. Concerns or questions were
regarding grants or loans and about telecommunications. Staff will gather the
information in order to respond to their questions during the visit.
Member Jolley stated as far as those businesses that have no concerns, we could
obtain a better understanding of what they do and their workforce. Member
Wilson asked what do we do with that information once we get it? Member
Jolley would like to see more effort on spotlighting the businesses we visit. How
do we get the information out there that we gather? We have a City News Guide,
why not take a picture and have a small article about what this company does.
Member Wilson agreed. Mayor Larson has met with Mr. Roy Wallace, a
marketing consultant, and said the City has a newsletter that goes out to everyone,
put a business in it. Member Jolley agreed and stated look at the businesses we
have seen and have been surprised by the things they do. If we don't know,
certainly the public doesn't know. Unless the business objects to the publicity,
let's spread the word about what is here in the newsletter and the website.
Member Jolley stated some may say you shouldn't get free ads in the paper
because we come to visit,which is true, but we can do it within our own network
through the newsletter. People read the newsletter because it contains the things
they need to know.
Member Wilson stated most businesses know if they choose to sponsor a big
event, it will get their name in the paper. He used to be concerned about
highlighting businesses in city publications,but has dismissed it. Rosemount
spotlights a business once a month at their Council meetings. Member Jolley
stated think of the people that are looking for a job,they may see something that
would be an opportunity for them. It does no good for our group to visit and do
nothing more with what we learn.
Executive Assistant Muller noted businesses will be featured each week at the
Farmers' Market. There will be three businesses each week and the business can
select two weeks they would like to attend. The business can set up a table and
show people what they have to offer. EDA members were pleased with this idea.
EDA Minutes(Regular)
April 28,2014
Page 4
Invitations have been sent to many businesses. Member Jolley suggested this
could be brought up at the business visit and invite the business to come to the
market.
Member Wilson recommended pursuing business visits with those that responded
starting with the highest priority and encouraged Mayor Larson and staff to reach
out to the FBA and try to obtain a list of their members in order to have more
surveys completed. We went to a lot of effort to put the survey out. We should
start doing something with the responses received and also try to get more
completed surveys.
Member Jolley offered to take several surveys to the FBA meeting this week and
explain why the survey is important to us and to them.
EDA members and staff worked out several available dates and three businesses
will be contacted to set up a visit in May. Members felt a half hour visit would be
long enough. Staff will advise EDA members once visits have been arranged.
9. NEW BUSINESS
a) CDBG Update
Current CDBG funds have been used for projects for Dakota Lumber, the Long
Branch, and for public service for the senior center. This amounted to
approximately$45,000,therefore, all the CDBG funds have been used. The next
allotment of CDBG funds, amounting to $42,717 will be received in July. The
entire amount has been dedicated to the commercial rehabilitation grant as that
has been the best use of funds. This would cover two or three projects.
Member Wilson asked if we have the ability to define a broader purpose that will
serve the community in a bigger way. Planning Manager Wippler stated it is
HUD money and there are strict rules. It has to follow one of three national
objectives which would be low to moderate income; slum, blight; or an urgent
community development scenario such as a life safety issue. Approval is through
the Community Development Agency.
Ms. State mentioned when the money becomes available you will see articles in
the local newspaper. You could also highlight a business in the local paper that
used the funds. Member Wilson felt the Long Branch would be a great
opportunity to do that as it is a very recognizable building.
Mayor Larson encouraged staff to use the local newspaper to advertise this
offering.
b) Certificate of Completion Pro Temp,Inc. and Dale and Leslie Pettis
Pro Temp, Inc. and Dale and Leslie Pettis are owners of a building in the
industrial park at 21210 Eaton Avenue. As they want to re-finance, a Certificate
of Completion is required. The minimum improvements were to construct 9,600
EDA Minutes(Regular)
April 28,2014
Page 5
square feet of commercial/industrial space. The building has been constructed
and a certificate of occupancy was granted in July 1995. All requirements of the
contract have been met. MOTION by Jolley, second by Wilson to approve the
Certificate of Completion for 21210 Eaton Avenue. APIF,MOTION
CARRIED.
10. CITY STAFF REPORTS
11. ADJOURN
MOTION by Wilson, second by Bonar to adjourn at 7:23 p.m. APIF,MOTION
CARRIED.
Respectfully submitted,
Cynthia Muller
Executive Assistant
p
Council/Economic Development Authority/Planning Commission
Work Session Minutes
May 12,2014
Acting Mayor Bartholomay called the work session to order at 6:30 p.m.
Present: City Council—Bartholomay,Bonar,Donnelly
EDA—Jolley,Wilson,Zeaman
Planning Commission—Ratty,Franceschelli,Kuyper,Rich
Also Present: David McKnight, City Administrator;Robin Hanson,Finance Director;Kevin
Schorzman, City Engineer;Tony Wippler,Planning Manager;Cynthia Muller,
Executive Assistant
MOTION by Bonar, second by Donnelly to approve the agenda. APIF,MOTION CARRIED.
Vermillion River Crossing
Vermillion River Crossing(VRC)is located on the corner of highway 50 and Denmark Avenue.
It was platted in 2005 and contains seven lots on 30 acres. Four of the six lots are one to two
acres in size. The two outlots are outlot A which is 3.11 acres off of Highway 50 and Knutsen
Drive and outlot C which is 15 acres in the southwest quadrant of the development. There are
three developed parcels,McDonalds,Farmington Family Health Clinic and the CDA's
Vermillion Crossings senior housing development.
The Spruce Street Master Plan was approved in 2003 by the City Council. The city received
$40,000 from the Metropolitan Council to prepare the master plan. The overall plan includes
450 acres of which Vermillion River Crossing is a small portion. The corridor extends from
Highway 50 south to 220th Street,then west to where Pilot Knob would extend south. The
master plan provides for land use,urban design, guidelines and character elements for the
streetscape.
The zoning is Spruce Street Commercial(SSC). It was designated for commercial uses. The
intent was not to compete with the downtown. It was developed to provide for uses that may be
in the downtown,but due to space limitations,needed larger lots.
The design standards were approved in 2004 and were meant to provide design elements for
buildings in an attempt to emulate the downtown with sidewalks,trails,building facades and
materials. The design standards have not been an issue with development.
There are both deferred and active assessments. The deferred assessments for the Spruce Street
Bridge Project total$1.9 million and are spread over outlots A and C. The active assessments
for the Spruce Street Bridge Project total$210,000 and are spread over the McDonald's site,lot
1,block 3; lot 2,block 3; lot 1,block 4. There are also active assessments for development fees
and are spread over the same lots and total$8,000. These are expected to be paid off in 2015.
•
Council/EDA/Planning Commission Work Session
May 12,2014
Page 2
The interest accumulates for 15 years,and after that it stops accumulating. Deferred assessments
can last for 30 years,and then they go away.
Staff is working with a developer on a possible hotel on the lot across from Family Health Clinic.
A group of seven banks own the parcel. There are just over$50,000 in assessments for this lot
and they are an issue.
In 2005,bonds were issued for the infrastructure for VRC. Councilmember Bonar asked what is
the term of the bonds,what are the costs paid so far,and what are the costs we are currently
paying and how many more years without developers paying assessments will we continue to
pay that cost?
Councilmember Donnelly asked about the mechanism for reducing the assessments. City
Administrator McKnight stated if Council says to wipe out the$50,000 in assessments for the
hotel, it would be brought to a City Council meeting to make it very clear to the public. Staff
would explain the city would pay the assessment. He suggested taking the money from the
reserve line item in the general fund or from the EDA fund. We are not wiping out the
assessments,but paying them with other city funds. It is an economic development incentive.
The amount would come off the bottom line of the road and bridge fund. The road and bridge
fund gets rolled into the city's CEP in 2027.
Finance Director Hanson stated the bonds were originally issued in 2006 and the original
maturity was 2022,but the bonds were refinanced at the end of 2012 and closed in January 2013.
They were merged in with another project. The original issue for VRC and the Hill Dee
reconstruction was$5.5 million.
EDA member Wilson would like Council to let the EDA know what actions they can take to
support Council's overall mission. VRC seems to be the hinge for development in the city. It is
a matter of making a good choice at the right time. EDA member Zeaman noted the EDA does
not have a large budget. He asked what Council is looking for the EDA to do in terms of
spending the money. Do we not put any money up for VRC properties and use it somewhere
else? What projects should we focus on first in a long term strategic plan? EDA member
Wilson stated he was asking to be kept up to date on what Council is doing.
Planning Commission Chair Rotty stated he would not lose a good development that might spur
other development for$50,000. There is a larger item out there that will have to be addressed.
Whether it be through the EDA or other means,we need to get something started. A hotel could
do it.
Councilmember Bonar noted VRC was to be a commercial area. We have 13 acres left in the
industrial park. He sees our industrial park as more of a commerce park. He asked if there is a
re-visioning of VRC that would include things other than commercial. Our seven year permit
average for commercial is two per year since 2007 and for industrial it is zero. Planning
Commission Chair Rotty felt as long as we have the assessment issue,it does not matter what we
call it. There are other areas along that corridor that could be looked at. He would go further to
the west,but is the city ready for that?
Council/EDA/Planning Commission Work Session
May 12,2014
Page 3
Planning Commission Chair Rotty noted we are also getting low on residential lots.
Planning Manager Wippler noted in September 2015,the Met Council will issue system
statements for all communities in the metro. These list all the components to update the
comprehensive plan to be in compliance with Met Council requirements. This starts the ten-year
cycle for the Comprehensive Plan update. The statements deal with parks, densities,population
and land use.
Councilmember Donnelly asked if the Vermillion River has been factored into the VRC Master
Plan. Staff stated that is dealt with through ordinances and development review. All ordinances
are in place to deal with development along the Vermillion River.
Planning Commission member Franceschelli stated we want to marry VRC to the downtown,but
we do not have a way to funnel pedestrian traffic to it,we do not have transportation to
compliment it,we have a downtown area described as incubator businesses to let them grow into
this area. He does not see how we are doing this other than the funding. It seems we are
backwards. He felt we should be using a portion of VRC to incubate new businesses to expand
industrial and commercial. We still do not have a way to get people who want to take advantage
of those services to get there. If we are going to compliment the downtown going through the
Vermillion area,which is going to be a greenway,how do we move people? How do we handle
traffic? He did not see anything in the master plan to support that. Apple Valley and Lakeville
are expanding their transportation hubs. Farmington isn't. We do not have a bus line,we do not
have rail,we do not have adequate parking,we do not have adequate walkways for pedestrians.
Staff noted we are not part of the transit taxing district. Unless there is a desire from the
community to be part of that,we will not see those facilities here. Planning Commission
member Franceschelli stated the perception is we are a bedroom community and go elsewhere
for shopping. We want to reverse that. VRC may be the vehicle we need to manipulate to do
that. City Administrator McKnight stated Farmington is not a member of the transit taxing
district and even if we were that does not mean we would get service here. City Engineer
Schorzman stated a sidewalk along the north side of Spruce Street could be incorporated into the
Spruce Street reconstruction project to tie the downtown into VRC. A pedestrian connection to
the downtown will be much easier to accomplish than public transportation.
Seed Property
This is located northwest of the Highway 3 roundabout and consists of 950 acres. The Seed
family has been talking to local builders and national companies. Infrastructure should occur
later this year and possibly structures in late 2014 or early 2015. There is no financial obligation
by the city for this development. There are no jurisdiction issues with Empire Township.
Councilmember Bonar summarized the discussion. VRC has been around for nine years and is
at its mid-life. There is the potential for two properties to develop this year. We will be
challenged to find a way to sort through assessments that are on public parcels. In the future,
there is the potential for a 2,000 home 20-year housing development on the Seed property with a
25-acre commercial parcel. That leaves us with needing to discuss industrial development.
Council/EDA/Planning Commission Work Session
May 12,2014
Page 4
EDA member Zeaman stated the southern property has rail on one side and Highway 3 on the
other;two great ways to do industrial business. There could be a railroad spur for freight and a
highway for transportation. He asked if that area could be developed as industrial. Staff felt the
property owners would not sell.
Councilmember Bonar asked for thoughts on industrial parcels and MUSA efforts for industrial.
Planning Manager Wippler stated industrial zoning was established on 300 acres on the
northwest corner of Pilot Knob Road and highway 50. One issue is there are five or six property
owners having a stake in that area and some are still using it for farming. Planning Commission
Chair Rotty stated the comprehensive plan shows the border along the road to be more
commercial than industrial. Councilmember Bonar asked when we last spoke with the owners.
Staff recalled it was in 2009 or 2010.
EDA member Wilson stated the marketing consultant commented that we should determine what
the land owners want and their legacy. They may want their land to look a certain way and the
city would be right to honor that.
MOTION by Donnelly, second by Bonar to adjourn at 7:40 p.m. APIF,MOTION CARRIED.
Respectfully submitted,
Cynthia Muller
Executive Assistant
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s 430 Third Street
p, , _x Farmington,Minnesota
`6.e�1 651.280.6800•Fax 651.280.6899
A PROS
www.cilarmington.mn.us
TO: Economic Development Authority
FROM: Adam Kienberger, Community Development Director-
SUBJECT: Business Retention and Expansion Visits
DATE: June 23, 2014
INTRODUCTION/DISCUSSION
Business retention and expansion strategies (BR&E) often include a component outlining visits with existing
businesses in the community. This not only strengthens the relationship between local government and the
business community, but also allows timely identification of community issues and concerns from a business
perspective.
As a suggested method for maintaining a high level of consistency and professionalism with these visits, I
have outlined a couple of best management practices and related suggestions below:
1. Uniform questions/topics to be covered at each meeting.
Per the Minneapolis St. Paul Regional Economic Development Partnership(Greater MSP):
"A core function of the BR&E strategy involves meeting with business owners, CEOs, and
top managers annually to build relationships and collect important information. Every
organization may have a different reason to visit a business, however everyone can benefit
from collecting information.
MN Chamber,Department of Employment Economic Development(DEED), and GREATER
MSP worked together to identify key questions to ask organizations and companies. The
identified common questions come directly from the Grow MN! Survey and have been put
into a short online survey."
A copy of this survey is attached. By utilizing a list of common questions during business visits,
it will help ensure that consistent information is collected by different groups conducting the
visits (EDA/staff/other partners). While this survey isn't meant to be limiting in the topics to be
discussed,it will assist in guiding the conversations in a consistent manner.
2. Consistency in how data is tracked and reported.
One of the main challenges with conducting business visits is who keeps records of the
conversation and who will follow up on any questions or concerns raised. By consistently
tracking this data and having it input into a single database,the City of Farmington will be able to
track, over time, trends in the local business environment while also noting specific items to be
followed up on.
Greater MSP's BR&E office recently partnered with Sales Force (a customer relationship
management software company)to utilize the Sales Force platform across several entities
currently conducting business visits across the Twin Cities. Currently, Grow Minnesota(State
and local chambers), Minnesota Department of Employment of Economic Development(DEED),
MNSCU, Greater MSP, and the City of Farmington are all contacting or conducting visits with
Farmington business. Greater MSP, DEED, and Grow Minnesota all utilize Sales Force to input
visit data and identify trends and issues.
While Farmington is not currently an"investor partner"with Greater MSP,they still offer many
benefits to cities located in the 11-county metropolitan area. Investor cities currently receive
access at no charge, and non-investor cities can secure access for a$400 annual fee.
ACTION REQUESTED
Staff is seeking input on the business visits procedures and approval on utilizing the Greater MSP/Sales
Force Partner Community portal access.
1.Companv/Contact Information
First Name ❑ M ❑ F Last Name Company
Address City
State Zip Phone Ext
( )
Overview Information
Visit Date: Parent Company Name/City/State(if applicable)
Interviewer
Name(s): Chamber:
2.Business Details
2.1 What is the Primary business sector at this location?
❑ Administration/Support/Waste Management/Remediation Services ❑ Management of Companies&Enterprises
❑ Agriculture/Forestry/Fishing or Hunting ❑ Manufacturing
❑ Accommodation/Food Services ❑ Mining
❑ Arts/Entertainment/Recreation ❑ Professional/Scientific/Technical Services
❑ Construction ❑ Real Estate/Rental and Leasing
❑ Educational Services ❑ Retail Trade
❑ Finance/Insurance ❑ Transportation Warehousing
❑ Health Care Services/Social Assistance ❑ Utilities
❑ Information ❑ Wholesale Trade
❑ Other:
2.2 Has the company's ownership or top management changed in the last year?
Or is change imminent? ❑Yes ❑ No
If Yes,could you please explain?
2.3 Is this facility owned or leased? ❑ Owned ❑
Leased
2.4 Has this company introduced new products or services during the last year? ❑ Yes ❑ No
If yes,could you briefly describe them?
2.5 Over the past year,has total company sales
❑ Increased ❑ Decreased ❑ Been relatively stable ❑ Fluctuated widely
3.0 Local Employment and Workforce
3.1 What is the total number of FTE employees at this facility?(Estimates are okay.)
3.2 Have the number of jobs at this facility changed in the last year?If so have they:
❑ Increased ❑ Decreased ❑ Stayed the same
3.3 In the next year do you expect the number of jobs at this facility to:
❑ Increase ❑ Decrease ❑ Be relatively stable ❑ Unsure
4.0 Market Information
9.1 Where is this company's primary market:(Select the one that best describes your primary market)
❑ International ❑ Local ❑ Midwest(Including MN) ❑ Minnesota ❑ United States
9.2 Does this company export? ❑Yes ❑ No
If so,where?(check all that apply)
❑ Africa&Middle East ❑ India, Pakistan,Central/South Asia
❑ Canada ❑Japan, Korea,Southeast Asia,Australia&Pacific Oceania
❑ Europe&Russia ❑ Latin America&Caribbean
❑ Greater China (China, Hong Kong, Macao,Taiwan) ❑ Mexico
5.0 Investment Plan
5.1 Does this company plan to(Check all that apply):
❑ Invest in new facilities ❑ Make major equipment purchases ❑ Renovate/Expand current facilities
Please explain:
6.0 Post Visit Discussion
6.1 Does this company require follow up? ❑ Yes ❑ No
Adam Kienberger
From: Megan Livgard <Megan.Livgard @greatermsp.org>
Sent: Friday,June 13,2014 1:03 PM
To: Adam Kienberger
Subject: SF
Follow Up Flag: Follow up
Flag Status: Flagged
Gsow Mnm san GREATER'SP DEED
` I ;'..Rere umkE.:..Dcf;ng '.
Sales Force Partner Community
°Access existing business data
°Track local projects & businesses
°Manage contact information
Collaborate between many
organizations
Salesfdrce Co m , sale cure.'
Sincerely,
Megan Barnett-Livgard
Business Retention&Expansion Manager
GREATER -. 'M
Mloneapelle Saint Paul Restate!Economic DeveEapMent Pa rership
400 Robert Street North,Suite 1600,Saint Paul,MN 55101
www.greatermsp.org
Office:651.287.5812 Cell:651.252.5030
Fax:651.287.4656
Email:Megan.Livgard @greatermsp.org
1
`o� / City of Farmington
y 430 Third Street
�,> X Farmington,Minnesota
..4r• 651.280.6800•Fax 651.280.6899
GA A PROe"'" www.cilarmingtonzan.us
TO: Economic Development Authority
FROM: Adam Kienberger, Community Development Director
SUBJECT: Minnesota Marketing Partners
DATE: June 23, 2014
INTRODUCTION/DISCUSSION
As Farmington continues to seek new ways to market the community for business development and create
new relationships with brokers and site selectors, I have attached some information on the Minnesota
Marketing Partners membership group. I am currently a member and active participant in this statewide
marketing partnership.
The Minnesota Marketing Partners (formerly known as Positively MN Marketing Partners)is one of the key
groups identified in the Farmington Marketing Plan recently completed by Nemer Fieger. Last fall the
Minnesota Marketing Partners hosted a group of national site selectors and provided them with tours of
various regions across the state. These tours were conducted to gain the site selector's perspective and
feedback on economic development in Minnesota. One of the tours last year included showcasing several
cities in Dakota County(Minnesota Marketing Partners members).
Many other opportunities are identified in the attached information and are all coordinated or attended by
DEED staff and member organizations on an a la carte basis. Several of these events were also identified in
the Farmington Marketing Plan.
ACTION REQUESTED
None,this item is being presented to provide the EDA with additional information on ways Farmington can
grow its network and identify new marketing opportunities.
yilirdioi,465
Marketing Partners
The Minnesota Marketing Partnership is...
The Minnesota Marketing Partnership is a special group of professionals who support the vision of promoting the
Minnesota brand to corporate real-estate executives and site selection consultants involved in expansion and
relocation decisions.
The Minnesota Marketing Partnership is open to economic development professionals; cities, counties, and other
community staff; utilities and other energy initiatives; real estate, construction, and development companies.
Benefits of Joining:
Influence Minnesota's economic development marketing strategy.
• Attend Marketing Partnership meetings.
• Participate in special projects and task forces.
• Access the Minnesota Marketing Partnership Executive Committee members who determine strategy.
Increase your organization's visibility
• Attend, exhibit, and network at highly selective tradeshows and conferences.
• Meet decision-makers at small, private dinners and receptions.
• Build long-term relationships attending a wide variety of marketing events.
• Claim one of three free monthly passes to CoreNet Global Midwest Chapter meeting
Incorporate the marketing partnership into your local and regional marketing
• Customize your marketing efforts based on local and regional marketing goals and budget.
• Co-brand local and regional marketing with the Minnesota brand
• Access collateral, research materials, and giveaways(free or reduced rate to Minnesota Marketing
Partners).
To join the Minnesota Marketing Partnership, complete the Marketing Partnership application.
Questions? Call 651-259-7432 or email: Positively.Minnesota @state.mn.us.
2.11.14
POSITIVELY
TM
2014 Positively MN & DEED Calendar
2014
January Attend Date
• Shot Show,Las Vegas,Nevada KK Jan 14-17
• Economic Competitiveness Summit,St.Paul,MN ALL Jan 22
• Chicago Forecast Conference—DATA Center Focus with GRE JG Jan 22
• EDAM Winter conference,Minneapolis,MN Jan 23-24
• CoreNet Global Midwest Chapter meeting,Minneapolis,MN ---- TBD
February
• IEDC,Leadership,Irvine, CA KM Feb 2-4
• Site Selector Guild,Denver,Colorado Feb 24-26
• CoreNet Global Midwest Gala,Minneapolis,MN ---- TBD
March
• Positively Minnesota Quarterly Meeting,St.Paul,MN ALL March 6
• Water Conference,Minneapolis,MN KH March 11 OR 13
• International Biomass,Orange County,Florida LH March 24-26
• Consultants Forum—Energy Forum,Dallas,TX LH March 30-April 1
• NGA Clean Energy Grant event,MN KH TBD
• CoreNet Global Midwest Chapter meeting,Minneapolis,MN ---- TBD
April
• IAMC Professional Forum,Pinehurst,NC JS April 26-30
• Data Center World,Las Vegas,NV JG April 28-May 2
• CoreNet Global Midwest Chapter Meeting,Minneapolis,MN ---- TBD
May
• South Metro Placement Partnership,Eagan,MN WFD May 1
• Northland Career Fair,Duluth,MN WFD May 7
• World Congress on Industrial Biotechnology,Philadelphia,PA LH May 12-15
• AUVSI,Orlando,Fl KM May 12-15
• CoreNet Global Midwest Chapter Meeting,Minneapolis,MN ---- TBD
• MAEDC Best Practices Conference,Minneapolis,MN ALL TBD
• IMN,New York,NY JG May 28-30
June
• NGA Roundtables—as needed,statewide KH month-long
• Consultants Forum, Columbus, OH JS June 1-3
• IEDC Spring Conference,Bloomington,MN ALL June 1-3
• 7x24 Exchange,Boca Raton,FL JG June 1-4
• Joint Counselor Training Conference,Rochester,MN WFD June 11-12
• Faribault Job Fair,Faribault,MN WFD June 19
5.23.14
• BIO 2014—Minnesota Pavilion, San Diego,CA SW/JS June 23-26
• CoreNet Global Midwest Chapter Meeting,Minneapolis,MN ---- TBD
July Attend Date
• Veterans Career Fair,Brooklyn Park,Mn WFD July 961
• NGA Clean Energy Summit,Minneapolis,MN KH July 17
• National Rural Econ.Dev.Assoc.,Cleveland, OH BB July 23-25
• DEED Manager Meeting,Bloomington,MN DEED July 24
• CoreNet Global Midwest Summer Event,Minneapolis,MN ---- TBD
August
• Diversity Career Fair,Brooklyn Park,MN WFD Aug 7th
• Site Selector Fam Tour, Statewide BCD Aug 10-13 (tent)
• CoreNet Global Midwest Chapter Meeting,Minneapolis,MN ---- TBD
September
• Minnesota Cup,Minneapolis Sept 11
• International Manufacturing Tech Show,Chicago,IL BB/KK Sept 8-13
• 'AMC Professional Forum,Quebec City, Quebec KM Sept 13-17
• Robotics Alley,Brooklyn Park,MN KM/WFD Sept 17-18
• Positively Minnesota Quarterly Meeting, St.Paul,MN ALL Sept 18
• St. Cloud Job Fair, St. Cloud,MN WFD Sept 24
October
• Advamed,Chicago,IL S SW Oct 6-8
• National Advanced Biofuels Conference,Minneapolis,MN LH Oct 13-15
• IEDC,Fort Worth,TX Oct 19-22
• Data Center World,Orlando,FL JG Oct 19-22
• 7x24 Exchange,Phoenix,AZ JG Oct 26-29
• CoreNet Global Summit,Washington,DC JS Oct 26-29
• NAIOP Annual Conference,Denver, CO Oct 27-29
• Medical Design&Manufacturing Show,Minneapolis,MN SW Oct 29-30
• Consultants Forum—Women in ED,Chicago,IL LH TBD
• New York Real Estate Summit JG TBD
• CoreNet Global Midwest Chapter Meeting,Minneapolis,MN ---- TBD
November
• CoreNet Global Midwest Chapter Meeting,Minneapolis,MN ---- TBD
• IMN Data Center, San Jose,CA JG TBD
• Select USA JS TBD
• Robotics Alley TBD
December
• Positively Minnesota Quarterly Meeting,St.Paul,MN ALL Dec 4
• Consultants Forum,Fort Lauderdale,FL KM Dec 7-9
• C:'e\' T. • U I II:- 1!_ 14 ii . •I_- .-•.111\ - - --
• LifeScience Alley Conference&Expo,Minneapolis,MN SW TBD
• MAEDC Competitive Conference, - JG TBD
Pending:
Solar Roundtables-KH
5.23.14
wMiy��► City of Farmington
v 'z 430 Third Street
Farmington,Minnesota
\-.4.:7 • 651.280.6800•Fax 651.280.6899
"pR0"o� www.ci.farmington.mn.us
TO: Economic Development Authority
FROM: Adam Kienberger, Community Development Director
SUBJECT: Vermillion River Crossings Joint Work Session Recap
DATE: June 23, 2014
INTRODUCTION/DISCUSSION
Staff will provide an update on the discussion that took place at the joint City Council/Planning
Commission/EDA work session on May 12,2014. The minutes from that meeting are included in this
packet.
ACTION REQUESTED
None, this item is being presented to the EDA for informational purposes.
Dakota County, MN
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Disclaimer: Map and parcel data are believed to be accurate,but accuracy is not guaranteed. This Is not a Map Scale
legal document and should not be substituted for a title search,appraisal,survey, or for zoning 1 inch = 255 feet
verification. Dakota County assumes no legal responsibility for the Information contained In this data. 5/5/2014
olq, j O A-c. 5
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o``imbviy��► City of Farmington
430 Third Street
g Farmington,Minnesota
A,4� a�4 651.280.6800•Fax 651.280.6899
www.cilarmington.mn.us
TO: Economic Development Authority
FROM: Adam Kienberger, Community Development Director
SUBJECT: June Director's Report
DATE: June 23,2014
INTRODUCTION/DISCUSSION
Introduction
As part of the monthly EDA packets I will be including a Director's Report to provide updates on various
projects,news items, and other relevant regional topics. During a month that a regular meeting is not held, I
will send out this report to the EDA under separate cover.
Building Permit Report
Please find attached a monthly building permit report provided by the Planning Manager. Permit activity
remains at roughly the same pace as it was at this time last year.
Business Visits Summary
During the month of May three business visits were conducted: Spruce Valley Payroll, Betts Family
Chiropractic, and HealthPro Chiropractic. Staff will continue to coordinate these business visits with the
EDA and appropriate partners.
Made in Minnesota Directory
The Minnesota Department of Employment of Economic Development(DEED)maintains a"Made in
Minnesota"directory to showcase manufacturing businesses throughout the State. There is no cost to
include a business in this directory, and I would encourage everyone to spread this opportunity to our local
manufacturing businesses. Attached is a list of businesses that have registered throughout Dakota County.
Foreclosure Update
Please find attached the May foreclosure update provided monthly by the Dakota County CDA. Like the
other cities across Dakota County, Farmington continues to note a dramatic decrease in both Sheriff Sales
and Notice of Pendency Filings.
Statewide May Unemployment Report
DEED issues monthly unemployment statistics reports which can be used as a general barometer of State and
local economic health. Minnesota and Dakota County continue to rank favorably as indicated in the attached
report.
Supplemental Information
Attached is an article focused on challenges manufacturers face related to talent attraction. Work force
availability is one of the fastest growing challenges in our region. I will include these types of articles in the
monthly EDA packets as a way for members to stay abreast of industry trends and topics.
ACTION REQUESTED
None,this report is intended to be a monthly update on various development and industry related topics.
•
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" Made in Minnesota Page 1 of 2
SHARE THIS
DEPARTMENT OF EMPLOYMENT AND ECONOMIC DEVELOPMENT
Made in Minnesota
Find the Right Suppliers Right Here _ ,ss)vi I NI------' -
It pays for Minnesota manufacturers to buy materials,components and —0v-%
finished products from each other instead of out-of-state or foreign suppliers. }
Our Manufacturers Supply Chain Database makes it easy for Minnesota O� 1
companies to find--and be found by--home-state suppliers that are a perfect "r
fit. s: Z
� `� / Q
• Use the database. .
List Your Company at No Cost OF� •
More than 800 companies have already registered.Its time you joined them.
Sign uo now(htto://tinyurl.com/a3lhe6c).It takes just a few minutes.
Help Us Improve the Directory
By taking this brief survey,you can help us improve the Made in Minnesota Directory for users.It also helps us
understand the potential economic impact of the tool.The surveys five questions take less than five minutes to
complete.Take the survey now(http://www.surveygizmo.com/s3/1340867/Made-in-Minnesota-Imoactl.
For More Information
Contact Magda Olson at 651-259-7183 or email magda.olson @state.mn.us(mailto:magda.olson @state.mn.us?
Subject=Manufacturers%20Suuply%20Cha in%20DatabaseI.
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https://mn.gov/deed/data/data-tools/made-minnesota.j sp 6/19/2014
• Made in Minnesota Results Page 1 of 2
4JajIje5c4i
DEPARTMENT OF EMPLOYMENT AND ECONOMIC DEVELOPMENT
MADE IN MINNESOTA DIRECTORY
ADD MY COMPANY TO THE DATABASE AN ONLINE DATABASE OF MINNESOTA MANUFACTURERS AND SUPPLIERS
Search Results: Displaying 1-56 of 56 Results
Return to Search Display All V Results per page Update Results
Company Name County City Contact Name Phone Employees
Tyler Madison,Inc. Dakota Apple Valley Calvin Horn 952-431-2300 79
Uoonor Dakota Apple Valley Ingrid Mattsson 952-997-4249 500
Permac Industries Dakota Burnsville Dewayne Coleman 952-746-0296 27
R&D Technical Services Dakota Burnsville David Suihkonen 952-707-1931 5
Rigid Hitch,Inc. Dakota Burnsville Blane Wirth 952-895-5001 40
Sharpwood Cabinets&Fixtures Inc. Dakota Burnsville Paul Dunne 952-882-7733 4
Berkness Swiss Dakota Burnsville Laurie Korbel 952-564-3292 10
Aero Assemblies,Inc. Dakota Burnsville Anthony Winick 952-894-5552 11
Creative Color,Inc. Dakota Burnsville Jeff Volino 952-746-4164 2
Fabric Duct Systems,Inc. Dakota Burnsville Bill Warner 952-278-7769 7
Fastsigns Dakota Burnsville Dale Zimmerman 952-892-6060 5
FlexMation,Inc. Dakota Burnsville Steve McClintick 952-898-1311 12
FORCE America Inc. Dakota Burnsville Jeff Warner 1-888-99FORCE 300
Justin Metal Stamping Inc. Dakota Burnsville Cathy Renier 952-894-5072 2
Label Products,Inc. Dakota Burnsville Ken Drechen 952-996-0909 25
Landmark Creations Dakota Burnsville Stephanie Meacham 952-895-0947 15
M&S Automated Feeding Systems, Dakota Burnsville Jennifer Grinager 952-894-3263 13
Inc.
Innovative Office Solutions Dakota Bursnville Candy Wolff 952-388-3610 107
IPC Eagle Dakota Eagan Pat Marsh 651-686-5399 24
Ironwood Electronics,Inc. Dakota Eagan ILA PAL 952-229-8200 35
LaserMark,Inc. Dakota Eagan Teresa Mitchell 651-675-1210 6
Master Tool&Die,Inc. Dakota Eagan Tony Trabant 651-454-2536 12
Mouli Engineering,Inc. Dakota Eagan Mouli Vaidyanathan 612-424-5176 1
EXOGAL,LLC Dakota Eagan Jeff Haagenstad 651-964-0698 4
Aerospace Manufacturing,Inc. Dakota Eagan Kathryn Neumann 612-801-1962 55
Cool Clean Technologies,LLC Dakota Eagan Jon Wikstrom 651-842-8600 20
BIG INK Dakota Eagan Thomas Trutna 651-688-8070 28
Bodeker Fixtures Dakota Eagan Bill Wilson 651-452-0377 32
Hose/Conveyors,Inc. Dakota Eagan Jay Adams 651-456-0200 27
Packnet Ltd. Dakota Eagan Daniel Schultze 651-789-5642 45
Thomson Reuters Core Publishing Dakota Eagan Mark Pitzele 651-687-5270 550
Solutions
Plastic Promotions,Inc.dba Dakota Eagan Peter Stone 651-256-1315 43
Cardsource
WSI Sports Dakota Eagan Blake Benson 651-994-9945 12
Dexterity Dental Arts,Inc Dakota Farmington Matt Beckrich 651-463-4444 45
Mal-O-Sen Co,Inc. Dakota Hastings Greg Joswiak 651-437-2134 13
Plasticprinters.com Dakota Hastings Nate Johnson 651-319-4755 59
Rother Machine,Inc. Dakota Hastings Dennis Rother 651-437-2423 11
Smead CMD Dakota Hastings Jeffrey Kirk 651-48-05865 500
Smead Manufacturing Company Dakota Hastings Customer Service 888-737-6323 1014
Fastsigns Dakota Inver Grove Heights Brian MacKenzie 651-455-4559 6
Brown's Guitar Factory Corp. Dakota Inver Grove Heights John Brown 651-455-6379 4
Advanced Metal Products Dakota Lakeville Lisa Feldman 952-469-5733 11
Hobo Inc.&Chemquest.Inc. Dakota Lakeville Karen Wentworth 952-985-9993 24
J&E Manufacturing Company Dakota Lakeville Dean Meldhal 952-445-4500 150
Threads&Inks Dakota Lakeville Jessie Mommsen 952-469-6695 3
https://apps.deed.state.mn.us/mwa/deed/MadeInMNResults.aspx 6/19/2014
Made in Minnesota Results Page 2 of 2
Viking Acoustical Corp. Dakota Lakeville Terry Kraft 952-469-3405 28
Tivoli Too Inc. Dakota Mendota Heights Randi Johnson 651-698-3335 25
Post and Company,Inc. Dakota Mendota Heights Rich Post 651-454-5100 2
Minnesota Knitting Mills.Inc. Dakota Mendota Heights Patrick Hickey 651-452-2240 40
Minuteman Press Dakota Mendota Heights Cindy Winkle 651-228-0949 6
All Formed Products LLC Dakota Mendota Heights Jim Woods 612-816-2430 5
Globe Publishing Co. Dakota South Saint Paul Mark Horst 651-451-2261 7
Tholen Plastics,Inc. Dakota South Saint Paul Mike Tucker 651-455-3322 2
Secondary Solutions,Inc. Dakota West Saint Paul Rory Sowada 651-455-2222 5
Navy Island Dakota West Saint Paul Kent Asleson 651-451-4454 52
Midwest Plastics,Inc. Dakota West Saint Paul Don Roth 651-451-7712 9
Export Results Return to Search
https://apps.deed.state.mn.us/mwa/deed/MadeInMNResults.aspx 6/19/2014
pi ETIA HOME
in 674 Dakota County OWNERSHIP
Community Development ,,,.
Agency CO�Z�� WK/
C DA
To: Dakota County Cities
From: Lisa Henning
Date: June I2, 2014
Re: Foreclosure Update
Dakota County Stats — May 2014
• # of Sheriff Sales in May— 74 (compared to 90 in May 2013)
• Total Sheriff Sales for 2014 — 302 (compared to 475 Jan.-May 2013)
• #of Notices of Pendency Filed in May—81
• # of Notices of Pendency Filed in 2014—49 I
A Notice of Pendency is filed by a mortgage company's attorney as official notification that the
foreclosure process has begun. Not all of these result in Sheriff Sales.
Mapping Using Dakota County GIS
http://gis.co.dakota.mn.us/website/dakotanetgis/
The Dakota County Office of GIS is updating the 2014 Foreclosures and Notice of Pendency
layers on a monthly basis. If you need assistance using this Web page, please call Randy Knippel
or Mary Hagerman with the Office of GIS at (952) 891-7081.
If you have any concerns, please call me at (65 I) 675-4467 or send me an email at
Ihenning@dakotacda.state.mn.us.
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Adam Kienberger
From: DEED Media <MNDEED @public.govdelivery.com>
Sent: Thursday,June 19,2014 9:45 AM
To: Adam Kienberger
Subject: May 2014 Employment
- - -
dowierme pi aRF"'_•_.___IRMF spiv** i
NEWS ' E L E ► E
For Immediate Release Contact: Madeline Koch, 651-259-7236
June 19, 2014 madeline.kochc state.mn.us
Steve Hine, 651-259-7396
steve.hineOstate.mn.us
State Gains 10,300 Jobs in May
'Unemployment rate falls to 4.6 percent
ST. PAUL — Minnesota employers added 10,300 jobs in May, according to figures released
today by the Minnesota Department of Employment and Economic Development (DEED).
The agency said the state has added 45,617 jobs in the past year, a growth rate of 1.6
percent, compared with a U.S. growth rate of 1.8 percent during that period. Since January
2011, the state has gained 154,300 jobs.
The state's seasonally adjusted unemployment rate dropped to 4.6 percent. The U.S.
unemployment rate in May was 6.3 percent.
"Minnesota's unemployment rate is at the lowest level in seven years, which is yet another
indicator of our improving economy," said DEED Commissioner Katie Clark Sieben. "It is also
encouraging to see growth occurring in Minnesota's construction and manufacturing sectors,
which have each added more than 9,000 jobs in the past year."
Professional and business services led all sectors in May, adding 4,100 jobs. That was
followed by construction (up 3,800), manufacturing (up 2,900), information (up 900), other
services (up 500), and trade, transportation and utilities (up 100). Logging and mining was
unchanged.
1
The following sectors lost jobs: government (down 1,300), leisure and hospitality (down
500), financial activities (down 100), and education and health services (down 100).
Over the past year, construction added the most jobs and grew at the fastest pace of any
industry in the state. The sector added 9,447 jobs in the last 12 months, a 9.2 percent
growth rate, compared with a 3.3 percent growth rate in the U.S. construction industry.
Other sectors that grew in the past year were manufacturing (up 9,404), education and
health services (up 8,917), professional and business services (up 8,677), leisure and
hospitality (up 5,736), government (up 2,158), trade, transportation and utilities (up 1,600),
other services (up 541), information (up 462), and logging and mining (up 261).
Financial activities (down 1,586) is the only sector that lost jobs in the past year.
In the Metropolitan Statistical Areas, the following regions gained jobs in the past 12 months:
St. Cloud MSA (up 3.9 percent), Mankato MSA (up 2 percent), Minneapolis-St. Paul MSA (up
1.6 percent), Rochester MSA (up 0.4 percent) and Duluth-Superior MSA (up 0.1 percent).
DEED is the state's principal economic development agency, promoting business recruitment,
expansion and retention, workforce development, international trade and community
development. For more details about the agency and our services, visit us at
http://mn.gov/deed/ . Follow us on Twitter at twitter.com/mndeed .
Seasonally adjusted Not seasonally adjusted
Unemployment May April May May
Rate 2014 2014 2014 2013
Minnesota 4.6 4.7 4.2 4.7
U.S. 6.3 6.3 6.1 7.3
Employment May April May'13- May '13-
2014 2014 May'14 May'14
Level Change % Change
Minnesota 2,817,000 2,806,700 45,617 1.6
U.S. 138,463,000 138,246,000 2,399,000 1.8
Over The Year Employment Growth By Industry Sector (NSA)
OTY Job OTY Growth U.S.
Change Rate (%) OTY Growth
Rate (%)
Total Non-Farm Employment 45,617 1.6 1.8
Logging and Mining 261 3.8 5.2
Construction 9,447 9.2 3.3
Manufacturing 9,404 3.1 0.9
Trade, Trans. and Utilities 1,600 0.3 2.2
Information 462 0.9 -1.3
Financial Activities -1,586 -0.9 0.6
2
f
Prof. and Bus. Services 8,667 2.5 3.5
Ed. and Health Services 8,917 1.8 1.8
Leisure and Hospitality 5,736 2.2 2.7
Other Services 541 0.5 0.9
Government 2,158 0.5 0.1
OTY OTY
Employment Employment
Change Change
Metropolitan Statistical Area (#, NSA) (%, NSA)
Minneapolis-St. Paul MN-WI MSA 28,700 1.6
Duluth-Superior MN-WI MSA 96 0.1
Rochester MSA 438 0.4
St. Cloud MSA 4,003 3.9
Mankato MSA 1,102 2.0
-30-
Upon request, the information in this news release can be made available in alternative
formats for people with disabilities by contacting the DEED Communications Office at 651-259-7161
Minnesota Department of Employment and Economic Development
Communications Office
Phone 651-398-9459 or 1-800-657-3858 • TTY 1-800-657-3973
An equal opportunity employer and service provider.
Af
frit
Q ions?
Conuest tact Us
Department of Employment and Economic Development
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h ttps://www.I in ked in.com/today/post/a rticle/20140609142807-220441838-d o-manufacturers-have-a-
wo rkfo rce-p roblem-o r-an-image-problem
Do Manufacturers Have a Workforce
Problem, or an Image Problem?
June 09, 2014
,,..,,,, Manufacturers in Minnesota have a
problem. It's not competition from Asia.
rwo•t �,�t� „ It's not government regulations. It's a
work �sw`^"Y It+s .ttftyttkit tts atha,t
es. nighom tn..c „j q..,x ,, ter. problem that would surprise many people
"�'S , ' outside the industry. On the tail end of a
`-' recession, with many people
lima unemployed,the MN Department of
Employment and Economic
Development reports that there are
approximately 5,000 manufacturing jobs
that need to be filled. These aren't
5t ti re ' projections for the future. These are jobs
available right now.
These skilled positions pay well, offer
full benefit packages, fringe benefits and
room for advancement. These jobs can be
..' ` found in the metro and anywhere
between our Iowa and Canadian borders.
They cover all industries from farming
machinery shops to the clean rooms of
medical device labs. These are great
z"
careers; many of which don't require a
four year degree, and a surprising
/ percentage that don't even require a two
year degree. Why then are these positions unfilled?
Our company works very closely with numerous manufacturers. We have clients who run shops
with five employees, some with 50, and some with over 500.No matter what size they are, or
how modern and extravagant their facility is, they all struggle with one universal problem.
Image.
Now when I say "image", I am not saying that the industry has damaged it's image in any way.
They haven't done anything wrong. They haven't slighted themselves with irresponsible behavior
or controversial actions. Their mistake is far simpler and far easier to correct. Manufacturing has
simply failed to open it's doors and show the world, especially junior high and high school
students,how quickly the industry has advanced and changed...for the better!
Ask your average high school student how they would describe a manufacturer, and most of
them will picture a dark, dirty,hyper-masculine, labor-intensive,undesirable working
environment. They will associate the career path with low wages and long hours of being
unappreciated. To them,manufacturing is still the industry of their parents and grandparents.
This is not the manufacturing industry of today.
Manufacturers need to own their employment problem at the most fundamental levels. These
businesses need to stop stealing employees from each other and attempting to convert existing
workforce from other industries. The manufacturing sector needs to infiltrate the education
system and the forum of public opinion. Show them their perceptions are wrong. These
companies need to showcase their top-notch facilities, awesome equipment, amazing products,
aggressive pay plans, competitive benefit packages, and second-to-none company cultures.
I urge all manufactures in Minnesota to bind together in your communities and regions. Meet
with local and state educators to bring your industry into the high schools. Meet with these
students. Let classes tour your facilities. Let them all hold your end user products (as long as
they aren't guided munitions). Put together presentations showing your wage charts versus other
attractive industries. Create summer internships. Work together with superintendents,principals,
and teachers to implement curriculum. Hold community open houses to show parents that
manufacturing is a respectable viable career path for their children,not just a job.
If manufacturers don't work together among themselves, with educators, and community
members this problem will not see a solution for decades. It's a rather simple decision;work
together and grow, or continue to compete and cannibalize your workforce and embrace
stagnation. I love the manufacturing industry, and I sincerely hope more of them start to embrace
their problem and see that working together on a local and regional level can turn this problem
into an opportunity.
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Tim Dolan
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