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HomeMy WebLinkAbout03.17.25 EDA Packet Meeting Location: Farmington City Hall, Conf Room 170 430 Third Street Farmington, MN 55024 ECONOMIC DEVELOPMENT AUTHORITY REGULAR MEETING AGENDA Monday, March 17, 2025 5:00 PM Page 1. CALL TO ORDER 2. PLEDGE OF ALLEGIANCE 3. ROLL CALL 4. APPROVE AGENDA 5. CITIZEN COMMENTS 6. CONSENT AGENDA 6.1. Minutes of the February 18, 2025 Joint Work Session with the Parks and Recreation Commission Approve the minutes of the February 18, 2025 Joint Work Session with the Parks and Recreation Commission. Agenda Item: Minutes of the February 18, 2025 Joint Work Session with the Parks and Recreation Commission - Pdf 3 - 6 6.2. Minutes of the February 18, 2025 Regular Economic Development Authority Meeting Approve the minutes of the February 18, 2025 Regular Economic Development Authority Meeting. Agenda Item: Minutes of the February 18, 2025 Regular Economic Development Authority Meeting - Pdf 7 - 10 6.3. Monthly Financial Report Accept the Monthly Financial Report. Agenda Item: Monthly Financial Report - Pdf 11 - 12 7. PUBLIC HEARINGS 8. DISCUSSION ITEMS Page 1 of 40 8.1. Partnership Presentation - Dakota County Technical College/Inver Hills Community College No action required. The EDA will be asked to participate in a conversation around partnership opportunities. Agenda Item: Partnership Presentation - Dakota County Technical College/Inver Hills Community College - Pdf 13 - 27 8.2. 2025 EDA Work Plan EDA is asked to review the plan in its current form and provide input, comments, and additional ideas. Agenda Item: 2025 EDA Work Plan - Pdf 28 - 36 9. DIRECTOR'S REPORT 9.1. Director's Report No action questions. This item is informational and is provided to communicate how the EDA time and money resources are allocated and to track and measure the impact of initiatives. Agenda Item: Director's Report - Pdf 37 - 40 10. ADJOURN Page 2 of 40 ECONOMIC DEVELOPMENT AUTHORITY AGENDA MEMO To: Economic Development Authority From: Shirley Buecksler, City Clerk Department: Administration Subject: Minutes of the February 18, 2025 Joint Work Session with the Parks and Recreation Commission Meeting: Economic Development Authority - Mar 17 2025 INTRODUCTION: For approval are the minutes of the February 18, 2025 Joint Work Session with the Parks and Recreation Commission. ACTION REQUESTED: Approve the minutes of the February 18, 2025 Joint Work Session with the Parks and Recreation Commission. ATTACHMENTS: 02.18.25 EDA and PRAC Minutes - Special Work Session Page 3 of 40 EDA and PRAC Joint Work Session Minutes of February 18, 2025 Page 1 of 3 City of Farmington Joint Economic Development Authority and Parks & Recreation Commission Special Work Session Minutes Tuesday, February 18, 2025 The Farmington Economic Development Authority (EDA) met in a joint work session with the Parks & Recreation Commission on Tuesday, February 18, 2025, at Farmington City Hall, 430 3rd Street, Farmington, Minnesota. 1. CALL TO ORDER EDA Chair Hoyt called the meeting to order at 5:34 pm. Parks & Recreation Commission Chair Putt called the meeting to order at 5:34 pm. EDA Members Present: Chair Joshua Hoyt Commissioners Holly Bernatz, Jake Cordes, Nick Lien, and Steve Wilson EDA Members Absent: None Parks & Recreation Commission Members Present: Chair Katie Putt Commissioners David McMillen, Megan Merricks, and Doug Pewowaruk Parks & Recreation Commission Members Absent: Commissioner Kate Caron Staff Present: Lynn Gorski, City Administrator Deanna Kuennen, EDA Executive Director Stephanie Aman, Economic Development Coordinator Kellee Omlid, Parks & Recreation Director Jared Johnson, Planning Coordinator Kim Sommerland, Finance Director Shirley Buecksler, City Clerk 2. APPROVE AGENDA Motion was made by Commissioner Wilson and seconded by Commissioner Cordes to approve the agenda, as presented. Motion carried: 5 ayes / 0 nays Page 4 of 40 EDA and PRAC Joint Work Session Minutes of February 18, 2025 Page 2 of 3 3. DISCUSSION ITEMS In 2023, Farmington was selected to be part of the Saint Paul Area Association of Realtors (SPAAR) Key Communities Program. SPAAR partners with their key communities by giving them access to grant funding for placemaking projects, such as a Wayfinding Plan. Planning Coordinator Johnson presented the Wayfinding Plan and highlighted plan goals, sign types, anticipated costs, and implementation, and also answered questions from the EDA and the Parks & Recreation Commissioners. Discussion included: • Direction to historical areas. • Add QR codes and include the interactive map created by GIS Specialist Olson. • Future updates to signage. • Materials selection and durability. • Establishment of the brand. • Fundraising and grants. • Measurement of success three years out. • Plan for future logo updates and financing. • Be Unexpectedly Bold. Both the EDA and the Parks & Recreation Commission were in support of the Wayfinding Plan. The next steps include Staff developing a strategic implementation/funding plan that involves looking at existing funding sources, identifying additional grants, developing sponsorship opportunities, and seeking donations. Additional information will be presented to the respective bodies, including the City Council, at a later date. 4. ADJOURNMENT Motion was made by Commissioner Bernatz and seconded by Commissioner Lien to adjourn the meeting. Motion carried: 5 ayes / 0 nays Motion was made by Commissioner McMillen and seconded by Commissioner Merricks to adjourn the meeting. Motion carried: 4 ayes / 0 nays Page 5 of 40 EDA and PRAC Joint Work Session Minutes of February 18, 2025 Page 3 of 3 Respectfully submitted, Shirley R Buecksler City Clerk Page 6 of 40 ECONOMIC DEVELOPMENT AUTHORITY AGENDA MEMO To: Economic Development Authority From: Shirley Buecksler, City Clerk Department: Administration Subject: Minutes of the February 18, 2025 Regular Economic Development Authority Meeting Meeting: Economic Development Authority - Mar 17 2025 INTRODUCTION: For approval are the minutes of the February 18, 2025 Regular Economic Development Authority Meeting. ACTION REQUESTED: Approve the minutes of the February 18, 2025 Regular Economic Development Authority Meeting. ATTACHMENTS: 02.18.25 EDA Minutes Page 7 of 40 EDA Minutes of February 18, 2025 Page 1 of 3 City of Farmington Economic Development Authority Regular Meeting Minutes Tuesday, February 18, 2025 The Farmington Economic Development Authority met in regular session on Tuesday, February 18, 2025, at Farmington City Hall, 430 3rd Street, Farmington, Minnesota. 1. CALL TO ORDER Chair Wilson called the meeting to order at 5:01 p.m. 2. PLEDGE OF ALLEGIANCE Chair Wilson lead everyone in the Pledge of Allegiance. 3. ROLL CALL Members Present: Chair Steve Wilson Commissioners Holly Bernatz, Jake Cordes, Joshua Hoyt, and Nick Lien Members Absent: None Staff Present: Lynn Gorski, City Administrator Deanna Kuennen, EDA Executive Director Stephanie Aman, Economic Development Coordinator Kim Sommerland, Finance Director Shirley Buecksler, City Clerk 4. APPROVE AGENDA Motion was made by Commissioner Hoyt and seconded by Commissioner Cordes to approve the agenda, as presented. Motion carried: 5 ayes / 0 nays 5. CITIZEN COMMENTS No one addressed the Commission to speak. 6. CONSENT AGENDA 6.1 2025 Minnesota Real Estate Journal (MREJ) Contract 6.2 Annual EDA Business – Acknowledgement of Official Newspaper and Establishing the Meeting Schedule 6.3 Community Venture Network (CVN) 2025 Membership Agreement Page 8 of 40 EDA Minutes of February 18, 2025 Page 2 of 3 6.4 Minutes of the January 21, 2025 Regular Economic Development Authority Meeting 6.5 Monthly Financial Report 6.6 Year-End Report – Open to Business (2024) Motion was made by Commissioner Hoyt and seconded by Commissioner Cordes to approve the Consent Agenda, as presented. Motion carried: 5 ayes / 0 nays 7. PUBLIC HEARINGS There were no public hearings. 8. DISCUSSION ITEMS 8.1 Election of 2025 EDA Chairperson and Vice-Chairperson Commissioner Cordes nominated Joshua Hoyt as EDA Chair for 2025. Motion was made by Commissioner Bernatz and seconded by Commissioner Cordes to appoint Joshua Hoyt as EDA Chairperson for the remainder of calendar year 2025. Motion carried: 4 ayes / 0 nays / 1 abstain – Commissioner Hoyt Chair Wilson directed Joshua Hoyt to lead the meeting from this point as the new EDA Chair. Commissioner Wilson nominated Jake Cordes as EDA Vice Chair for 2025. Motion was made by Commissioner Wilson and seconded by Commissioner Lien to appoint Jake Cordes as EDA Vice-Chairperson for the remainder of calendar year 2025. Motion carried: 4 ayes / 0 nays / 1 abstain – Commissioner Cordes 8.2 Economic Development – 2024 Year in Review Coordinator Aman and Executive Director Kuennen presented the 2024 Year in Review. Coordinator Aman highlighted some of the accomplishments in 2024 and noted that it was a great year of growth. Director Kuennen added that our work is being recognized around the state. After discussion about the community interest in a grocery store, and to help advance potential discussions with different grocers, a motion was made by Page 9 of 40 EDA Minutes of February 18, 2025 Page 3 of 3 Chair Hoyt and seconded by Commissioner Bernatz to authorize Staff to revisit the grocery market analysis proposal received last year, and authorizing Executive Director Kuennen to execute a contract for an amount not to exceed $10,000. Motion carried: 5 ayes / 0 nays 9. DIRECTOR’S REPORT 9.1 Director’s Report Executive Director Kuennen highlighted information about the Farmington Business Survey and the Building a Stronger Future Together: Farmington Business Summit. Discussion ensued, focusing on next steps and outcomes. 10. ADJOURNMENT Motion was made by Commissioner Wilson and seconded by Commissioner Cordes to adjourn the meeting at 5:32 p.m. Motion carried: 5 ayes / 0 nays Respectfully submitted, Shirley R Buecksler City Clerk Page 10 of 40 ECONOMIC DEVELOPMENT AUTHORITY AGENDA MEMO To: Economic Development Authority From: Deanna Kuennen, Community & Economic Development Director Department: EDA Subject: Monthly Financial Report Meeting: Economic Development Authority - Mar 17 2025 INTRODUCTION: Attached is a monthly Financial Report as of March 1, 2025. DISCUSSION: Attached is the monthly Finance Report as of March 1, 2025, including a summary of the approved 2025 budget. ACTION REQUESTED: Accept the Monthly Financial Report. ATTACHMENTS: 03-2025 Financial Report YTD and Budget Page 11 of 40 Business Unit Object Account Account Description Actual 2025 Budget 2025 2000 - HRA/ECONOMIC DEVELOP6280 BOOKS & SUBSCRIPTIONS 70.00 150.00 2000 - HRA/ECONOMIC DEVELOP6401 PROFESSIONAL SERVICES 0.00 25,000.00 2000 - HRA/ECONOMIC DEVELOP6403 LEGAL 200.00 3,000.00 2000 - HRA/ECONOMIC DEVELOP6404 IT SERVICES 0.00 0.00 2000 - HRA/ECONOMIC DEVELOP6404 IT SERVICES - DBB 0.00 2000 - HRA/ECONOMIC DEVELOP6412 CELLULAR SERVICES - DBB 0.00 0.00 2000 - HRA/ECONOMIC DEVELOP6426 INSURANCE 100.00 600.00 2000 - HRA/ECONOMIC DEVELOP6445 POSTAGE/SHIPPING FEES 0.00 1,000.00 2000 - HRA/ECONOMIC DEVELOP6450 OUTSIDE PRINTING 0.00 3,000.00 2000 - HRA/ECONOMIC DEVELOP6455 LEGAL NOTICES 0.00 500.00 2000 - HRA/ECONOMIC DEVELOP6460 MEMBER DUES & LICENSURE 3,365.00 8,500.00 MAEDC, DRC, EDAM 2025 memberships 2000 - HRA/ECONOMIC DEVELOP6470 TRAINING & SUBSISTANCE 1,596.95 5,000.00 EDAM Winter Conf (2), ULI Training 2000 - HRA/ECONOMIC DEVELOP6470 TRAINING & SUBSISTANCE - DBB 0.00 0.00 2000 - HRA/ECONOMIC DEVELOP6480 MEETING EXPENSE 398.00 500.00 2000 - HRA/ECONOMIC DEVELOP6485 MILEAGE REIMBURSEMENT 0.00 5,100.00 2000 - HRA/ECONOMIC DEVELOP6492 ADVERTISING 0.00 0.00 2000 - HRA/ECONOMIC DEVELOP6505 EQUIPMENT REPAIR/MAINTENANCE 0.00 1,000.00 2000 - HRA/ECONOMIC DEVELOP6505 EQUIPMENT REPAIR/MAINT - DBB 0.00 0.00 2000 - HRA/ECONOMIC DEVELOP6550 DEVELOPER PAYMENTS 0.00 50,000.00 2000 - HRA/ECONOMIC DEVELOP6570 PROGRAMMING EXPENSE 10,000.00 85,000.00 2025 MREJ Sponsorship 2000 - HRA/ECONOMIC DEVELOP7310 OPERATING TRANSFERS 0.00 0.00 2000 - HRA/ECONOMIC DEVELOP7420 OTHER 0.00 0.00 Total 2000 - HRA/ECONOMIC DEVELOPMENT 0.00 -64,250.00 0.00 -64,250.00 0.00 -64,250.00 15,729.95 March EDA Financial Report Page 12 of 40 ECONOMIC DEVELOPMENT AUTHORITY AGENDA MEMO To: Economic Development Authority From: Deanna Kuennen, Community & Economic Development Director Department: EDA Subject: Partnership Presentation - Dakota County Technical College/Inver Hills Community College Meeting: Economic Development Authority - Mar 17 2025 INTRODUCTION: Economic development requires partnerships. One partnership that Staff has been working to develop and enhance is with Dakota County Technical College (DCTC)/Inver Hills Community College. These colleges are assets to our community and to our businesses - and there are numerous ways that we can be engaging with the colleges to support and grow local businesses and upskill the workforce. Leaders from DCTC/Inver Hills Community College, including President Michael Berndt, will attend the EDA meeting for a presentation and conversation around the comprehensive college offerings and how we can continue to collaborate to strengthen and grow our businesses. DISCUSSION: Over the last few years, the City has partnered with DCTC/Inver Hills Community College in the following ways: 1. President Berndt attended meetings with business prospects to talk about the training (credential and credit-based learning) opportunities provided through the colleges to support new and existing business and their workforce needs. 2. Staff has connected individual businesses with college professionals to explore specific ways in which the colleges can meet workforce training needs. 3. Through a partnership - DCTC/Inver Hills launched a Farmington business survey to gain a better understanding of local business workforce and training needs. 4. College leaders attended the Small Business Resource Fair in summer 2024 and presented at the first Farmington Business Summit in February 2025. Presentation from the Business Summit attached. These interactions have been impactful - but we know that there is room to continue to enhance the collaborations between the City and colleges to have an even bigger impact in our community. This presentation will provide a more comprehensive overview of the college offerings, followed by discussions that will focus on short-, mid-, and long-term ways in which the entities can continue to partner to support our businesses and build a talent pipeline. ACTION REQUESTED: Page 13 of 40 No action required. The EDA will be asked to participate in a conversation around partnership opportunities. ATTACHMENTS: Farmington Business Summit Presentation 242025 Page 14 of 40 Farmington Business Summit February 4th, 2025 INVER HILLS COMMUNITY COLLEGE AND DAKOTA COUNTY TECHNICAL COLLEGE Pa g e 1 5 o f 4 0 •Jared Scharpen –Director of Career Development •Meriem Aman -Health Care Representative (CECT) •Chris Hinrichs –CDL, Manufacturing and Business Representative (CECT) •Bob Trewartha –Director (CECT) Our Illustrious Team Pa g e 1 6 o f 4 0 Inver Hills Career Services •Student Services -Resume and Cover Letter Writing, Job/Internship Search, Interview Coaching •Employers -Connect with Talent Acquisition/Recruiting -Employer of the Day (on-campus tabling) •Handshake Pa g e 1 7 o f 4 0 •DCTC-Inver Hills helps students, of all kinds, reach a higher potential. Whether it be preparing for higher level learning, Career readiness or upskilling employees to make their businesses, non-profits or government agencies more successful Our College’s Mission and Vision Pa g e 1 8 o f 4 0 •Our department, CECT –Continuing Education and Customized training –for over 50 years we have trained our clients in the areas they request, with consultation of needs and using our immense resources to deliver results Continuing Education and Customized Training (CECT) Pa g e 1 9 o f 4 0 Our colleges strive to be partners of choice for meeting workforce needs, for promoting community and economic development, and for creating a more inclusive workforce system. Vision for Workforce and Community Development Pa g e 2 0 o f 4 0 Partners of Choice: How we can help YOU! Pa g e 2 1 o f 4 0 CDL, Public Works, Firefighters, Police, Military, Motorcycles, Bus driving, defensive driving –our Track –over 150 organizations a year and hundreds of CDL drivers on the road, because of our training •Truck Driving -Commercial Driver’s License (Class A & Class B) •2-4 weeks of Behind the Wheel training •Classes starting every month •Very small class sizes •Good paying jobs Transportation programs Pa g e 2 2 o f 4 0 •Phlebotomy •CNA (Certificated Nursing Assistant) •Medication Aide •Limited Scope X-Ray •Pharmacy Technician •BLS (Basic Life Support) •–in addition to our credit programs including –Nursing, Medical assisting and dental assisting Health Care Programs Pa g e 2 3 o f 4 0 •SHRM –Human Resources •Business Skills in Four Hours series •Real Estate –home Inspector & Realtors •AI for Business •Building Micro-Credentials Business Programs Pa g e 2 4 o f 4 0 •Boiler Operator •Welding, Soldering •Electrical technician •Hazmat •OSHA… •…and a myriad of specialized options Manufacturing Pa g e 2 5 o f 4 0 •Dual Pipeline grant •Local and County government assistance •DEED grants •Contribute to the school –donate •Advisory boards •Hire a Graduate Ways to get involved with DCTC/Inver Hills Pa g e 2 6 o f 4 0 Questions Pa g e 2 7 o f 4 0 ECONOMIC DEVELOPMENT AUTHORITY AGENDA MEMO To: Economic Development Authority From: Deanna Kuennen, Community & Economic Development Director Department: EDA Subject: 2025 EDA Work Plan Meeting: Economic Development Authority - Mar 17 2025 INTRODUCTION: The Economic Development Work Plan is a living document that aligns the economic development goals of the EDA with budgetary resources. The plan identifies key initiatives and provides actionable steps to maximize impact - fostering accountability, efficiency, and a proactive approach to growth. DISCUSSION: The Economic Development Work Plan is a living document - meaning that while it serves as a strategic guide to "advancing Farmington's growth, attracting quality investment, and enhancing our community's economic vitality" - it must also provide flexibility so that as opportunities can be pursued as they are identified and as they arise. Staff continuously refers to the work plan and has updated the work plan to reflect the current opportunities and initiatives. The plan focuses on: 1. Continuous Operations Strategy and Resilience - the everyday operations. 2. Enhanced Marketing Channels and Strategic Partnerships - how we tell our story, to who 3. Program Advancement - tools and activities to further economic development goals 4. Calendar - how we allocate time and energy This plan is being shared in its most up-to-date form. BUDGET IMPACT: Not applicable - 2025 budget reflects work plan initiatives ACTION REQUESTED: EDA is asked to review the plan in its current form and provide input, comments, and additional ideas. ATTACHMENTS: 2025 Work Plan and Grid Page 28 of 40 City of Farmington Economic Development Authority Economic Development Annual Work Plan Updated 3.10.25 Boldly Defining Our Future Page 29 of 40 The City of Farmington Economic Development Authority (EDA) - Economic Development Work Plan is a strategic guide to advancing Farmington’s growth, attracting quality investment, and enhancing our community’s economic vitality. This plan ensures that key initiatives are not just visionary but actionable, providing a clear path forward in boldly defining our future. A strong work plan is essential to aligning economic development goals with budgetary resources. By grouping and connecting initiatives to the annual budget - this plan ensures that funding is allocated effectively, maximizing impact and driving measurable results. It fosters accountability, efficiency, and a proactive approach to growth. The Economic Development Work Plan positions Farmington for long- term success, supporting both near-term projects and future opportunities – for businesses of all sizes and shapes, existing and new. This roadmap moves us from just “planning for the future” — to boldly defining it. The Economic Development Work Plan groups initiatives and activities into the following sections: 1. Continuous Operations Strategy and Resilience – the everyday operations of the Economic Development Team 2. Enhanced Marketing Channels and Strategic Partnerships – “how” we tell our story, “who” we are telling our story to, and the others who are helping to amplify our story 3. Program Advancement – accessing and developing tools to support and grow the local business ecosystem, and implementing activities to move the needle 4. Calendar of Events – where to find us throughout the year! Page 30 of 40 1. CONTINUOUS OPERATIONS STRATEGY AND RESILIENCE: Ongoing operations encompass the daily activities and functions carried out by the Staff under the "economic development" framework. These efforts ensure that Staff remain actively engaged with the local business community, foster and sustain relationships with economic development advocates and partners, represent Farmington to a broader external audience, and develop the tools and resources needed to support the community's economic development vision and objectives. In 2025 – specific strategies associated with daily activities and ongoing functions include: • Preparing responses to Request for Information (RFIs) related to proposed projects and site searches. These RFIs come from many sources – DEED, GreaterMSP, Dakota County CDA, utility partners, etc. Our responsibility is to respond in a timely manner with relevant site opportunities. • Organizing visits as part of the site selection process. When Farmington is shortlisted, we will organize site visits to meet the demands and exceed the expectations of the potential client. • Serving as the ombudsman between business prospects and permitting departments to assist with the entitlement process and ultimately the successful launch of new business investments and initiatives. • Organizing and facilitating opportunities for businesses through the local community colleges. • Conducting business visits with current businesses to better understand the local industry composition, existing or anticipated business needs, and growth plans. The more we know – the better we can align programming to meet the needs of business. • Attending business events – to include the Farmington Business Networking, Dakota County Regional Chamber of Commerce, MN Chamber of Commerce events, GreaterMSP, and others. • Conduct meetings with landowners to better understand future growth opportunities, timing, and constraints. • Maintaining a database of available property (land and buildings). This also includes analyzing and identifying strategic sites to further the City’s economic development vision. • Coordinating and participating in ribbon cuttings/ground breakings to celebrate new business openings and/or business expansions. • Serving on statewide committees and holding leadership positions in organizations dedicated to economic development. • Staying informed on regional, state, and federal programs (grants, loans, etc.) to support businesses and economic development initiatives and efforts. Page 31 of 40 2. ENHANCED MARKETING CHANNELS AND STRATEGIC PARTNERSHIPS: Economic development works best when it doesn’t operate in a silo. This requires the formation and cultivation of strategic partnerships. Strategic partnerships are essential – as they enhance access and connections with site consultants, businesses, industries, and the brokerage community. These key audiences are crucial in understanding, recognizing, and promoting the value Farmington offers, enabling them to effectively communicate our opportunities to their clients or leadership during location and business decision-making processes. In 2025 –strategic partnerships and priority marketing channels include: MREJ: Minnesota Real Estate Journal MREJ is an industry leader in the commercial real estate market for news, information, and networking. For this partnership, the City of Farmington has access to real estate journal events held throughout the year, including a minimum of 4 guaranteed speaking roles. These events are attended by brokers, developers, real estate agents, and more. Serving as experts in the field on the panels, any by showing up on a consistent basis, gives positive exposure to the City of Farmington – creating interest and awareness, and driving investment. Through this partnership, Staff has secured meetings with brokers, developers, business representatives, financial institutions. From these interactions, one developer has made a $40+ million investment in Farmington, which would not have otherwise happened, and other developers and site selectors are evaluating future potential projects. Another benefit is the ability to submit articles for the MREJ publications. Farmington was featured in an article in 2024 – and will strive to submit timing and informative articles for future publications. CVN: Community Venture Network CVN is part of The Brookshire Company – and exists “to connect communities with businesses searching for opportunities to expand and grow their operations.” They have a track record for connecting economic development professionals with viable projects and a reputation for helping growing companies of all types, discover communities. For many years, staff have worked with CVN and found value in the services it provides. Included in the annual membership: • Invitation to attend CVN sessions hosted three times per year. At these sessions, business opportunities are shared and communities network and learn from each other’s successes. At a minimum, 24 business prospects seeking to grow or expand are introduced to members throughout the year. In addition to the business connection, CVN has placed a renewed emphasis on spotlighting resources and partners organizations that offer services to support economic development Page 32 of 40 initiatives. Examples include K-State Rural Grocery Initiative and the Prairie Family Business Association. Unexpectedly Bold Staff continue to build on the momentum of the “Unexpectedly Bold” campaign. Coupling the campaign with authentic storytelling and building additional layers to the marketing campaign has garnered quite a bit of attention at events. Minimally, it’s a talking point to launch from – “Unexpectedly Bold? How so?” – but it is also driving results. Staff continue to build out the suite of materials that are utilized at events and personalize the materials for each event we attend. Staff will continue to seek out creative, “out of the box” marketing opportunities that continue to advance our message and bring attention to the opportunities Farmington has to office. Moving forward: • The “Unexpectedly Bold” economic development branding will become more prominent on the economic development portions of the website as we market internally and externally, ensure brand consistency, and celebrating the results of these marketing efforts. • Staff will expand the reach of the Unexpected Bold campaign through the incorporation of videos (drones, etc.) and participation in podcasts. Page 33 of 40 3. PROGRAM ADVANCEMENT The EDA has traditionally offered programs (grants) to support small businesses, with the goal of fostering growth and strengthening the city’s diverse and valued small business ecosystem. These programs are designed to meet businesses where they are and encourage their growth and development. In addition to local initiatives, it is crucial to leverage regional, state, and federal programs to maximize support. As Farmington continues to be a prime location for business growth and attraction, expanding its exposure to new business development opportunities is essential. It is important to assess how the EDA can use its funding effectively. The following initiatives will be implemented to ensure that Farmington has a robust and impactful toolkit to support and attract businesses – including an emphasis on entrepreneurship and small business development. In 2025 – program advancement will entail: • Using information and data obtained through business visits and by working with economic development partners to develop new program offerings for EDA consideration. The goal is to bring forward program recommendations ready for EDA consideration and implementation. • Collaborate with local colleges to facilitate the development of a workforce pipeline and network that supports the Farmington business community. Work to implement short-, mid-, and long- term collaborations aimed at supporting local business and workforce development. These collaborations could take on many forms but would be targeted at enhancing the connections to existing resources available through the colleges. • Research programs offered by other communities to understand applicability in Farmington. • Commission studies that advance economic development goals and interests. Examples include: a Grocery Market Analysis to understand opportunities and constraints associated with attracting a grocery store to Farmington, site plans for targeting “priority” development/redevelopment areas working with the property owners so sites can be proactively marketed, etc. Page 34 of 40 4. WORKING CALENDAR OF EVENTS, ENHANCED MARKETING OPPORTUNITIES, & ECONOMIC DEVELOPMENT ACTIVITIES - 2025 January July • MREJ Apartment Summit • CVN Networking/Discovery event • EDAM Winter Conference • Partner Presentation/Tour to EDA • Business Connections 2.0 (tentative) • Partner Presentation/Tour to EDA February August • Business Summit 2025 • Farmington Business Survey • ULI Site Selection • Greater MSP Next 2025 • Partner Presentation/Tour to EDA • MREJ Summer Bags Tournament • Chamber – State of the County • Partner Presentation/Tour to EDA March September • MREJ – Land Development Summit – speaker • Grocery Market Study • Partner Presentation/Tour to EDA • CVN Discovery/Networking Event • SLP – IMTS Trade Show Chicago • 2nd Annual DCR Regional Cities Economic Overview – Speaker • Partner Presentation/Tour to EDA April October • MREJ – Women in Real Estate Summit – speaker • Partner Presentation/Tour to EDA • City of Farmington hosted Chamber Coffee Break • Partner Presentation/Tour to EDA May November • MREJ – Commercial Real Estate Awards • CVN Networking/Discovery Event – May 9 • MAEDC Conference • MREJ Southeast Metro Development Summit – Speaker • Partner Presentation/Tour to EDA • Focus Group with Inver/DCTC (tentative) • MREJ – Industrial Real Estate Summit – speaker • SLP Site Selector Visits • Partner Presentation/Tour to EDA June December • MREJ – Mid Year Commercial Real Estate Forecast • EDAM Summer Conference • Chamber – Legislative Wrap-up Session • Partner Presentation/Tour to EDA • Chamber Meeting – Year end • Partner Presentation/Tour to EDA Additionally: • Staff arrange BRE visits regularly • Staff attend morning networking meetings monthly • Staff attend CDA Meetings bi-monthly Page 35 of 40 Pa g e 3 6 o f 4 0 ECONOMIC DEVELOPMENT AUTHORITY AGENDA MEMO To: Economic Development Authority From: Deanna Kuennen, Community & Economic Development Director Department: EDA Subject: Director's Report Meeting: Economic Development Authority - Mar 17 2025 INTRODUCTION: Attached please find a summary of recent economic development activities. Additional details regarding some of the activity is highlighted separately in the EDA packet. DISCUSSION: Attached please find a summary of recent economic development activities. Staff will be available to answer questions. ACTION REQUESTED: No action questions. This item is informational and is provided to communicate how the EDA time and money resources are allocated and to track and measure the impact of initiatives. ATTACHMENTS: 03-2025 meeting Page 37 of 40 Reporting Period: March 2025 DIRECTOR’S REPORT – providing project highlights and a summary of economic development activity. Projects & Initiatives • Rye Apartments Development The groundbreaking ceremony took place on Nov. 19th, 2024. Construction is progressing nicely, and the project is on track to open in Fall 2025. Follow along: https://youtu.be/b5M_hJyF-7o **Please visit the Community Development “Development Project Updates” page to watch the progress of various projects underway in the community. More information, imagery, and projects are being added as they advance.** Development Project Updates | Farmington, MN • Farmington Business Survey Staff partnered with Dakota County Technical College/Inver Hills Community College leadership to develop a Farmington Business Survey. The survey was sent to all businesses seeking input on their needs and plans so that programming can be developed and/or partner resources can be identified to support our business community. Jared Scharpen, Director of Career Development, has summarized the survey results and will present a high-level overview. • BRE Staff have actively been reaching out to schedule and conduct business visits based on the BRE Plan discussed at the May2024 meeting. Responses have been slow, but visits are getting scheduled and Staff hopes that the Business Survey and Farmington Business Summit kick start these efforts. 2025 visits have included: Aerospace Fabrication and Valmont Page 38 of 40 Prospects • Request For Information (RFIs) No new RFIs Other • MidAmerica Economic Development Council (MAEDC) Staff has been appointed to the MidAmerica Economic Development Council to represent Minnesota. Staff attended the December MidAmerica Economic Development Council Conference and is now on the conference planning committee working to build out the agenda and speakers for the May 2025 MAEDC Conference that will be held in Stillwater. • Grocery Initiative At its February meeting, the EDA authorized staff to execute a contract with ROIC Analytics, LLC for up to $10,000 to conduct a grocery market study in Farmington. During the week of March 3, an area analyst visited Farmington to assess feasibility. The study findings are expected to be delivered within 45 days. Staff will be building out a “public facing” component to the grocery recruitment efforts. This will likely involve community surveys, a page on the website with market information, etc. utilizing insights from the KState Rural Grocery Initiative. Staff continue to have conversations and meetings with grocers and grocery developers. • Partner Meetings Staff is prioritizing connecting and leveraging our economic development partners – including the Minnesota Trade Office, DEED, Greater MSP, utility providers, and other organizations. An example of this is Staff attended the Greater MSP Partnership Next25 event in late February to learn about their successes and goals and to better understand Farmington’s place in the region. Partners are being invited to attend upcoming EDA meetings, to share their vision, role, and plans. This will provide an opportunity for the EDA to connect with these partners, ask questions, gain a broader understanding of how our work aligns, and learn how we can leverage these relationships. Invitations have been made to the following: DCTC/Inver Hills College CVN/Brookshire GreaterMSP MCCD / Open to Business Dakota County CDA Page 39 of 40 • MREJ – 21st Annual Land Development Summit Staff served as a panelist at the 21st Annual Land Development Summit on March 12, 2025. The topic was “Municipal Collaboration: Strengthening Public-Private Partnerships.” Staff will next present at the MREJ Women in Real Estate (WIRE) Summit planned for early May and will moderate a panel at the 3rd Annual SE Metro Summit planned for mid-May. • Economic Development Website Over the next few months, Staff will be focusing on updating the economic development content on the city’s website. The purpose will be to make information easily accessible and build out content which is known to be important to site selectors and business representatives. Page 40 of 40